We're exactly one week into 2018 and everyone's still high on their New Year's resolutions. Television commercials and beauty magazines peddle body shame as motivation. Exercise equipment and canned diet shakes are on every end cap at a "special low price."
Are you tired of it all yet? I am.
It's all such a racket. The diet industry is a $60 billion per year business. 95% of people who diet fail to keep the weight off in the long term, but diet companies don't tell you that part. Instead, they make it seem like you're the one that failed. And then they sell you another diet.
See how that works?
I'm currently reading The Beauty Myth by Naomi Wolf. In it she says, "A culture fixated on female thinness is not an obsession about female beauty, but an obsession about female obedience. Dieting is the most potent political sedative in women’s history; a quietly mad population is a tractable one."
Let that sink in.
If we're always worried about the size of our backsides, we have less attention to pay to what is going on around us. If we focus all our energy on battling the scale, we have less to spend on the activities that nourish our souls.
We have less mind space, period.
A different approach
What if we flipped the script and focused on what we love about ourselves instead of what marketers tell us needs fixing? What if we focused our energy on things that made us happy, the people we love, and activities that light us up?
Quite simply, our world would change.
So, don't tell me about your diet. (I don't care about it at all.) Tell me about what you love and let's change the world for the better, together.